Pros and Cons of Buying Instagram Followers

The millions of active Instagram users make the platform an ideal marketing place for businesses to promote their brands. Even so, to become noticed on Instagram and enhance your brand’s credit, you need to have a large following. For a majority of entrepreneurs though, it is difficult to find the time required to attract and engage followers organically. All the same, the good news is that there are numerous companies selling Instagram followers and likes to help you gain thousands of followers with little to no effort.  Click here to learn more about such companies and see what users have to say about them.

In this article, we explore the benefits and shortcomings of buying Instagram followers.

Benefits

The more followers you have, the higher the likelihood of attracting new ones. There is a probability that you have at one point followed someone because of the number of followers he or she commands on Instagram. Therefore, by buying a noticeable number of followers, you can boost your chances of attracting more, thus improving your online presence.

Instant results

It’s difficult for small businesses to compete with larger enterprises that have a commanding presence online. However, by buying a respectable number of followers, your product can be seen as an already established brand. That not only makes your brand more visible but may also lead to decent conversions in a short period of time.

Shortcomings

One of the major downsides of buying followers is that you may end up with a lot of fake followers.s bot accounts. Whereas your following continues to bloat, the level of engagement and activity on your account does not change. That is basically because your fake followers cannot share your content, comment, or even like a post.

Another shortcoming is that you risk ruining your brand’s image.  By buying followers, you are not only violating Instagram’s terms of use but also going against the principles of interactive engagement by being dishonest.  If your true followers uncover that you are not genuine, you will not only lose them but also ruin your brand’s reputation. On the other hand, you risk getting your account flagged which may bring about dire consequences.

In a nutshell, it is important to take into account both the pros and cons of buying Instagram followers before you plunge in. At the end of the day, whether you choose to grow your account organically or use the numerous shortcuts on offer, it all comes down to your moral profile.